![Flexible Mixture-Amount Models Using Multivariate Gaussian Processes](https://tinbergen.nl/media/cache/publication_detail/media/publication/image/383b28e72f2392dca6bad08ddd834c7b_0735-0015-21.jpg)
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Dennis Fok
Key publications
![Flexible Mixture-Amount Models Using Multivariate Gaussian Processes](https://tinbergen.nl/media/cache/publication_detail/media/publication/image/383b28e72f2392dca6bad08ddd834c7b_0735-0015-21.jpg)
![A Rank-Ordered Logit Model with Unobserved Heterogeneity in Ranking Capabilities](https://tinbergen.nl/media/cache/publication_detail/media/publication/image/36f6eddc164132aeb50d93bed4a16b1c_be0ef8149710874da86c50527127fca8_0883-7252.jpg)
![Modeling category-level purchase timing with brand-level marketing variables](https://tinbergen.nl/media/cache/publication_detail/media/publication/image/36f6eddc164132aeb50d93bed4a16b1c_dfee89fc9557497d0a060cba674fcc83_0883-7252.jpg)
![Modeling the diffusion of scientific publications](https://tinbergen.nl/media/cache/publication_detail/media/publication/image/c233ce3f29c02dcc48f31c9d82749816_2ac4a8c2144782b44eecfaf35afd222c_0304-4076.jpg)
![Seasonality and non-linear price effects in scanner-data based market-response models](https://tinbergen.nl/media/cache/publication_detail/media/publication/image/c233ce3f29c02dcc48f31c9d82749816_31509d70d9a3e014c6d3c22eb0262dbc_0304-4076.jpg)
List of publications
Jacobs, B., Fok, D. and Donkers, B. (2021). Understanding Large-Scale Dynamic Purchase Behavior Marketing Science, 40(5):844--870.
Ruseckaite, A., Fok, D. and Goos, P. (2020). Flexible Mixture-Amount Models Using Multivariate Gaussian Processes Journal of Business and Economic Statistics, 38(2):257--271.
Bel, K., Fok, D. and Paap, R. (2018). Parameter Estimation in Multivariate Logit Models with Many Binary Choices Econometric Reviews, 37(5):534--550.
Jacobs, B., Donkers, B. and Fok, D. (2016). Model-based Purchase Predictions for Large Assortments Marketing Science, 35(3):389--404.
Dorotic, M., Verhoef, P., Fok, D. and Bijmolt, T. (2014). Reward redemption effects in a loyalty program when customers choose how much and when to redeem International Journal of Research in Marketing, 31(4):339--355.
Horvath, C. and Fok, D. (2013). Moderating Factors of Immediate, Gross, and Net Cross-brand Effects of Price Promotions Marketing Science, 32(1):127--152.
Fok, D., Paap, R. and van Dijk, A. (2010). A Rank-Ordered Logit Model with Unobserved Heterogeneity in Ranking Capabilities Journal of Applied Econometrics, 27(5):831--846.
Peers, Y., Fok, D. and Franses, P.H. (2012). Modeling Seasonality in New Product Diffusion Marketing Science, 31(2):351--364.
Fok, D. and Paap, R. (2009). Modeling category-level purchase timing with brand-level marketing variables Journal of Applied Econometrics, 24(3):469--489.
van Everdingen, Y., Fok, D. and Stremersch, S. (2009). Modeling Global Spillover of New Product Takeoff Journal of Marketing Research, 46(5):637--652.
van Nierop, E., Fok, D. and Franses, P.H. (2008). Interaction between shelf layout and marketing effectiveness and its impact on optimizing shelf arrangements Marketing Science, 27(6):1065--1082.
Fok, D. and Franses, P.H. (2007). Modeling the diffusion of scientific publications Journal of Econometrics, 139(2):376--390.
Fok, D., Franses, P.H. and Paap, R. (2007). Seasonality and non-linear price effects in scanner-data based market-response models Journal of Econometrics, 138(1):231--251.
Fok, D., Horvath, C., Paap, R. and Franses, P.H. (2006). A hierarchical Bayes error correction model to explain dynamic effects of price changes Journal of Marketing Research, 43(3):443--461.
Sloot, L., Fok, D. and Verhoef, P. (2006). The Short- and Long-Term Impact of an Assortment Reduction on Category Sales Journal of Marketing Research, 43(4):536--548.
Fok, D., van Dijk, D. and Franses, P.H. (2005). A multi-level panel STAR model for US manufacturing sectors Journal of Applied Econometrics, 20(6):811--827.
Fok, D., van Dijk, D. and Franses, P.H. (2005). Forecasting aggregate using panels of nonlinear time series International Journal of Forecasting, 21(4):785--794.
van Everdingen, Y., Aghina, W. and Fok, D. (2005). Forecasting cross-population innovation diffusion: A Bayesian approach. International Journal of Research in Marketing, 22(3):293--308.
Fok, D. and Franses, P.H. (2004). Analyzing the effects of a brand introduction on competitive structure using a market share attraction model International Journal of Research in Marketing, 21(2):159--177.
Fok, D. and Franses, P.H. (2001). Forecasting market shares from models for sales International Journal of Forecasting, 17(1):121--128.