03-079/4 - Which Brands gain Share from which Brands? Inference from Store-Level Scanner Data

• Authors
  Rutger van Oest, Tilburg University; Philip Hans Franses, Faculty of Economics, Erasmus Universiteit Rotterdam
• Publication date
  October 6, 2003

• Keywords
  competitive structure; elasticity decomposition; market shares; share-switching; store-level scanner data
• JEL
  C10; C51; C53; M31