The Role of Customer Mindset Metrics in Optimal Advertising Decisions
Vardan Avagyan (Erasmus University Rotterdam)
- Brown Bag in Business Economics - Marketing
Vardan Avagyan (Erasmus University Rotterdam)
Gianluca Antonecchia
Stefano Gagliarducci (Tor Vergata University of Rome, Italy)
Aksel Erbahar
Andrea Pogliano, Ine de Mey, Stan Koobs
Bhash Mazumder (Federal Reserve Bank of Chicago, United States)
Steffen Altmann (University of Copenhagen, Denmark and IZA, Germany)
Egon Tripodi (University of Essex, United Kingdom)
Mareen Bastiaans
Stephen Machin (London School of Economics, United Kingdom)
Jan Blockx (University of Antwerp), Michele Cantarella (University of Helsinki), Sean Ennis (University of East Anglia), Alba Ribera Martínez (Universidad Carlos III Madrid), Bita Shabgard (Universitat de les Illes Balears) et al.
Rubén Poblete Cazenave
Xiao Yu
Vahid Moghani
Bård Harstad (University of Oslo, Norway)
Joaquim Vidiella
Anna Baiardi
Ana Scekic (Erasmus University Rotterdam)
Martin Hackmann (University of California, Los Angeles, United States)
Sam Hoey