08-022/3 - Pharmaceutical Research Strategies


  • Authors
    Sandra Phlippen, Erasmus University Rotterdam; An Vermeersch, McKinsey and Company
  • Publication date
    March 3, 2008
  • Keywords
    research strategies; pharmaceutical industry; innovation; external collaborations; make-or-buy
  • JEL
    L65; L25; L21; D21; D83