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News | January 04, 2023

Hong Deng wins best paper award at the Marketing Dynamics Conference

Hong Deng (Erasmus University Rotterdam) won the best paper award (PhD track) for her research on ‘Real-Time Personalization in Dynamic Environments,’’ at the Marketing Dynamics Conference 2022, which took place at Georgia State University, United States on November 10-12, 2022.

Hong Deng wins best paper award at the Marketing Dynamics Conference

For the award the three best papers in the PhD track were selected based on the audience feedback and the committte evaluation of the Marketing Dynamics Conference. Winners are awarded a plaque. Please click here to read the abstract.

Hong Deng is a Tinbergen Institute PhD candidate in Marketing at the Erasmus School of Economics, under the supervision of Bas Donkers and Dennis Fok. Her current research project focuses on real-time personalization.